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MASTER THE ART OF NETWORKING: EFFECTIVE TECHNIQUES EVERY REALTOR NEEDS TO BUILD A THRIVING REAL ESTATE BUSINESS

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In real estate, success is built on connections.  A strong network is your most valuable asset, they are invaluable when closing deals, finding opportunities, or expanding your knowledge. For realtors in Nigeria and beyond, mastering the art of networking is essential for long term success in the industry.

Events like the Realtors Millionaire Summit (RMS) provide the perfect platform to sharpen your networking skills, connect with industry leaders, and gain insights that can elevate your career. 

Here are effective networking techniques tailored for realtors:

1. Attend Industry Events Regularly

Real estate conferences, seminars, and workshops are goldmines for networking. Events like Realtors Millionaire Summit offer:

  • Opportunities to meet top performing realtors, investors, and developers.
  • Access to exclusive market insights and trends.
  • A chance to share ideas and collaborate with like-minded professionals.

2. Build a Strong Online Presence

Networking isn’t limited to in person events. Realtors should leverage online platforms

  • LinkedIn: Connect with professionals, share insights, and join real estate groups.
  • Instagram and Facebook: Engage with clients and peers through thoughtful posts, comments, and messages.
  • Real Estate Forums: Participate in discussions on platforms like Nairaland or international real estate communities.

3. Prepare an Elevator Pitch

When meeting new contacts, a concise and compelling elevator pitch can leave a lasting impression. Your pitch should:

  • Highlight your expertise and niche (e.g., luxury properties, affordable housing).
  • Be memorable and to the point.
  • Show how you can add value to potential partners or clients.

 

4. Leverage Referrals and Testimonials

Word of mouth remains a powerful tool in real estate.

  • Encourage satisfied clients to refer you to their networks.
  • Partner with other professionals, such as mortgage brokers or interior designers, for mutual referrals.
  • Showcase testimonials on your social media and marketing materials to build credibility.

5. Be an Active Listener

Networking is as much about listening as it is about speaking.

  • Show genuine interest in peoples work and challenges.
  • Ask thoughtful questions to deepen connections.
  • Offer solutions or insights where appropriate, positioning yourself as a valuable resource.

6. Follow Up Promptly

The effort doesn’t end after the first interaction.

  • Send a personalized message or email thanking the person for their time.
  • Share resources or information discussed during the meeting to stay memorable.
  • Keep in touch periodically to maintain the relationship.

7. Give Before You Take

Networking is about building mutual value. Offer your knowledge, contacts, or assistance before expecting anything in return. This generosity fosters trust and goodwill.

8. Join Local and Online Realtor Communities

Associations like REDAN (Real Estate Developers Association of Nigeria) and local realtor groups can expand your network. Being an active member demonstrates commitment and opens doors to new opportunities.

9. Stay Updated on Industry Trends

People gravitate towards those with valuable insights. Stay informed about market trends, regulations, and new technologies to become a go-to resource in your network.

About the Managing Director : Dr. Smith Ezenagu is the Managing Director and Chief Executive Officer of Esso Properties Limited, one of Nigeria’s leading integral real estate development and investment companies. With a strong background in financial management and training, he has been instrumental in shaping the real estate landscape in Nigeria.

About Esso Properties Limited: Esso Properties Limited is a revered name in Nigeria’s dynamic real estate development and investment sector. Committed to innovation, reliability, and exceeding client expectations. Esso Properties has solidified its position as a leader in the real estate industry.

Join the Realtors Millionaire Summit (RMS): Elevate your real estate career by participating in the Realtors Millionaire Summit (RMS). This is an annual real estate conference designed to inspire, equip, and connect real estate professionals with the tools, strategies, and networks to achieve exceptional success in the industry. Click the link https://realtorsmillionairesummit.com/ to Register now and be part of this transformative experience.

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